Competition is intense. Yet, whether you are a smallholder farmer, a medium to large-scale farmer, a high-tech grower, or a seed distributor, you can overcome this challenge. How? By standing out from your competitors. Here are Sakata’s suggested strategies.
Providing a unique product can make a significant difference in a mass market.
It helps you get customers’ attention and ultimately sell at a better price.
Sakata creates highly differentiated products, for which the company is unrivalled. Here are three examples:
Specialty tomatoes are now commonplace, but few stand out like Chocostar F1!
This variety, which also shows resistance to ToBRFV, delivers superior quality in terms of taste, shelf-life and colour.
It is the best brown tomato on the market!
You can stand out by offering varieties with distinctive features. But also, by offering varieties which stand alone in resisting crucial diseases.
Two very recent examples to share with you:
Bring colorful vegetables to the consumers’ plate. Choose from among some of Sakata’s coloured vegetables:
To meet the needs of today’s fast-paced lifestyles and rising health awareness, Sakata designed it to be naturally sweet, with succulent stems, rich in nutrients, and easy to cook.
In addition, to address sustainability concerns, this innovative vegetable is grown using responsible farming practices and harvested by hand, ensuring quality and supporting local communities.
Discover Nemesis F1, a broccoli variety with high, upright head position perfect for growers targeting fresh market and processing, and for retailers seeking strong shelf performance.
Retailers, discover the premium baby plum tomato that elevates your fresh produce offer.
Join Sakata at TSW16 Fair in Poland to discover high-performing vegetable varieties tailored for Central and Eastern Europe.
Discover Sakata’s high-quality vegetable varieties at AGROmashEXPO 2026 in Budapest. Solutions for growers and retailers to increase yield and market success.
Domaine de Sablas
Rue Jean Moulin
30620 Uchaud
France
Tel : +33 (0)4 66 71 75 00
Fax : +33 (0)4 66 71 75 09
sakata-info@sakata.eu
Sakata Vegetables Europe, a subsidiary of Sakata Seed Corporation (Japan), breeds, produces and markets high quality vegetable seeds for Europe, Middle East and Africa. It offers around 1020 varieties of broccoli, tomato, squash, watermelon and cabbage to name a few.
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